Week 11 Post

Exercise - select five applications that you have not heard of before from Popular URL's Web 2.0 awards or the Web ware awards and describe on your blog page how they could be useful to a business.

About.com is a webpage that provided useful information on almost everything. This webpage allows people to discuss topics through forums and discussion pages.About.com could be useful for a company if the company wanted to know an answer to a question. It also lets recognized companies to write about topics on this site.

Hulu.com

Hulu.com is one of the most popular video hosting website which allows viewers to upload/view videos. Youtube is one of its major competitor although in Hulu the contents gets deleted after a certain period of time. It is of great use to advertisement companies who can advertise their products.

www.grooveshark.com

Grooveshark is an online free jukebox service, which offers free music to users. The music can be played using online audio player. It also lets users download music from the webpage or save a song as a favorite

Mint.com

Mint.com is a website which provides assistance for small companies to manage their financial situations. They interact directly with the company's bank account and provide assistance

Dimdim - This website helps business professional to host meetings online without having to meet up in person. This website helps professional and businesses save a lot of time and money.

Week 10 Post

1) What does this meant by the following statements?

Trust is not associative (non-symmetric):

Trust is not associative because the trust between a buyer and seller cannot always be the same. The seller might have higher trust thinking the buyer might buy the goods with the money agreed pon or the seller might have a lesser trust on the buyer if he is providing the right products.

Trust is not transitive:

Trust is not transitive because it is not easy to achieve the trust of a buyer. The seller needs to work on this and prove that he is trustworthy with a certificate. For eg, we can look up for the feedback given to that seller

Trust is always between exactly 2 parties:

Yes, the trust between the buyer and the seller is the most important thing.

Trust will involve either direct trust or recommender trust

Direct trust is the trust of the consumer he has on the seller himself because of his previous experience whereas recommender trust is the trust obtained from other people with their experiences with the same seller.

a) Have a look at the following websites. What are some of the elements that have been incorporated to increase your trust in the sites? If there are also some aspects, which decrease your level of trust, describe them as well.

http://www.eBay.com.au:

When doing the payment on bay, it opens up as a secure site which is trustworthy. In terms of seller, there are feedbacks from people all over the world that you can look up before buying stuff

http://www.anz.com.au:

The home page itself is "https" page, which is a secure page. Before logging into ANZ, it gives warning about recent threats, which are helpful.

http://www.ozrural.com:

While not unto the standards of the above two websites, this is a local website which is trust worth as long as major transactions don't take place

http://www.paypal.com.au:

Paypal is one of the most secure sites, which allows people to pay for items purchased online with a guarantee for the money.

2b) Find a web site yourself that you think looks untrustworthy

http://www.how-to-clear-acne.com/how-to-get-rid-of-acne-scars.html- this website looks like a spam website to me.

Week 8 Post

Q1: eBay is one of the only major Internet "pure plays" to consistently make a profit from its inception. What is eBay's business model? Why has it been so successful?

EBay is an online auction and shopping website in which people and business buy and sell a broad variety of goods and services worldwide. EBay business model is the broker model. EBay has been rather successful because most people have a rather good experience. EBay is a website which tries to ensure that people are being genuine. If and account seems to be fraudulent then eBay would delete their account. EBay has safety measures to ensure that people are not being ripped off.

Q2: Other major web sites, like Amazon.com and Yahoo have entered the auction marketplace with far less success than eBay. How has eBay been able to maintain its dominant position?

EBay dominates when compared to Yahoo and Amazon. The main reason behind this is, EBay allows users to sell items up for auction. If item is sold the seller gets the benefits and eBay gets their commission. Whereas, with Amazon and Yahoo, sells their product which they do have it their stock. This is the reason why eBay dominates when compared to Yahoo and Amazon.

Q3: What method does eBay use to reduce the potential for fraud among traders on its site? What kinds of fraud, if any, are eBay users most susceptible?

EBay website provides security tips to the buyers and the sellers to reduce the risk. EBay recommends Pay Pal for all money transaction, as it considers this is the safest way. But if the eBay users uses any other payment method other than Pay Pal, they website consider that as a risk. The most important benefit of using Pay Pal is, if the buyer is not happy with the item purchased or if the sellers think the seller is fraudulent, Pay pal refunds the money back to the buyer. EBay users cab be exposed to Identity theft, Buyers fraud and Sellers fraud.

Q4: eBay makes every effort to conceptualize its users as a community (as opposed to, say "customers" or "clients"). What is the purpose of this conceptual twist and does eBay gain something by doing it?

EBay does make every effort to conceptualize its users as a community as it would prefer their users to visit again. EBay offers promotional deals to attract users and make them a active user by making them to buy and sell, so it benefits the user as well as the Website.

Website offers many items that are hard to purchase in a physical store. Buyers can buy products from other countries without traveling.

Q5: eBay has long been a marketplace for used goods and collectibles. Today, it is increasingly a place where major businesses come to auction their wares. Why would a brand name vendor set-up shop on eBay?

Online shopping is getting popular, recently. People prefer doing online shopping rather than going to a shop physically. Online shopping saves time, saves money and there are so many options. Brand name vendors would set up shops on eBay because there are countries where physical brand stores would not be available, so by selling it online it would benefits the buyer as well as the brand.

Week 7 Post

Write a one paragraph describing the Turing test and another paragraph describing an argument against the Turing Test, known as the about the Chinese room.

Turning test:

The turning test is a approach which determines a machines capability to demonstrate thought. This demonstrates a computer/system operating without the need of a user (operator). The turning test, tests “whether or not a system is intelligent” (University of Alberta, n.d). When looking at turning testing Alan Turning came up with the test and described it as when a person/human is having a conversation on the computer/system. If the person/human cannot “distinguish the machine from a human” the system would be deemed as intelligent. This can be interpreted as when a person is on a computer and receives replies the person does not know it is a computer not another person replying to their instructions.

Chinese room:

The Chinese room argument shows that if the system uses Chinese symbols then the system would pass the turning test. This argument shows that if the system replies with Chinese symbols the user may think it’s another human, which it is not. This in theory would be a successful turning test but the system might just send out Chinese symbols but the symbols do not make sense with the question or conversation. Searle states that a Chinese speaker communicates with the system can the system responds in Chinese the person might think it is another person but the system might not actually be intelligent. This demonstrates that the Chinese speaker may think it is another speaker who may not know how to read the symbols properly.

Can virtual agents succeed in delivering high-quality customer service over the Web? Think of examples, which support or disprove the question or just offer an opinion based on your personal experience.

There are different things to be considered for a virtual agent to succeed in delivering high-quality customer service over the Web. There are few companies, which have virtual agents to provide customer services. Most of the virtual agents scan the keywords present in user's question and provide an answer. Sometimes the response will be relevant but most of the time, it would be not relevant to the question. In my personal experience most of the time virtual agent responses are not relevant which sometime useless.

Week 6 Post

Week 6: Digital markets

Question 1

a) What experiences have you had with shopping online?

My experience with online shopping will definitely include eBay as the best. I have personally bought many items on eBay. EBay gives us lots of choices from al over the world and help us decided what exactly we need amongst those products. We can either bid or buy the products for a fixed price, which is very convenient.

b) Describe a good experience.

My experiences with online shopping have always been good. One of the very good examples would be a HDMI cord that I could not find in the local electrical stores, which I found it online from the Unites States. They shipped it to Australia in the next couple of days, which was a really good experience.

c) What did you like about the online store you used?

The things i liked the most about eBay was it let’s us choose what exactly we want and when we want it. We can actually watch the items in a list and wait for the right time to purchase it, which is amazing. The other thing is we can buy stuff for cheaper rates when they come from a different country where they are originally manufacturer, which is really helpful as well.

d) Describe a bad experience.

One bad experience was with a product that I bought online from a different country for a very cheap price. The product was exactly the same as what the description in the site was but the quality of the product was bad. So we actually don't get to physically see the product or try it in person before we buy it.

e) What problems did you have with the online store?

Say if I bidding on a product that was going to end the next day, if the site is down or if the internet is down that particular day then we will miss the product that we wanted. There are also chances where products can be fake or imitation of the original products.

h) Should we expect to see the prices of goods and services rise or fall due to the migration of consumers online?

In my opinion this entirely depends on the country's economy. The prices are likely to go when the economy is down and vice versa.

Question 2

a) The dispersion of prices (that is, the spread between the lowest and highest price for a particular product) will narrow.

The dispersion of price is completely acceptable because most consumers look up for different products mainly for it's quality and price.

b) The importance of brand names will decrease.

This in my opinion will never decrease but will keep increasing. This is mainly due to my personal experiences. I did not know many brands personally before but now I am slowly getting to know many major brands.

c) Price competition will make all products cheaper.

Yes, the prices will definitely get cheaper when newer and advanced products are introduced in the markets. For eg,Computers which were expensive before are now cheaper due to the release of laptops.

d) Digital markets will become dominated by a handful of mega-sites, like Amazon.com.

Yes, digital markets like eBay and Amazon are taking over the world in Ebusiness these days.

e) How do you think the balance of power between buyers and sellers will change?

Following the standard of ethics and sticking to them strictly can only maintain the balance of power between buyers and sellers.

f) Prices are cluster online.

Yes, this might depend on the quality of the product or it might just be cheaper or expensive depending on the availability of the product in that specific country.

g) Online prices are elastic. (I.e. immune to change up and down with demand).

Depending on the demand for that product in that country, the prices are likely to be expensive or cheaper.

h) Online prices are generally transparent (the extent to which prices for a given product or service are known by buyers in the marketplace.).

Yes, online prices are very transparent. This might give the consumers an idea of what the price of the product is in markets or online.

Question 3

a) What types of m-commerce services does your cell phone provider offer?

My mobile provider that is Optus provides such m-commerce as:

· Paying bills online,

· Emailing

· Bluetooth

· Games

· Internet

b) Which of these services do you use?

I use almost all the above.

c) What types of transactions do you perform through your cell phone or other wireless device?

I personally use my phone's wireless to recharge my phone online and for Internet banking

e) What is your opinion of wireless advertising/mobile marketing?

It is one of the most useful ideas to have wireless on the phone which could be accessible no matter which part of the world you are. It feels like you have the world in your hands.

Week 5 Post

1) What is the Mobile phone use /100 population - compare Australia, USA, China, India

· Australia: 100.3

· USA: 97.4

· China: 66.09

· India: 67.06

2) Internet use population - compare Australia, USA, China, India

· Australia: 68.2

· USA: 74.9

· China: 16.8

· India: 7.7

3) Compare main strengths and weaknesses of Australia in the survey

The main strength of Australia includes its political and infrastructural environment. Australia's individual readiness is also another major strength

The main weakness is the market environment where Australia has to import most of the products from a different country. Other weaknesses include business and Government readiness

4) What does the survey suggest to you about the Information Technology readiness of Australian business compared to Australian consumers?

This survey suggests that Australian business readiness is ranked 21 compared to individual Australian consumer, which is ranked 12. This shows that the Australian consumer is ranked higher than Australian businesses.

Week 4 Post

1) Looking at the site useage, what does the terms visits, page views and pages/visit mean? What does the bounce rate mean and does it vary 
much from day to day?

The term Visits means how many users have visited the website. Page view means how many web pages has been viewed in this website. Pages/Visit means the average page views by all the visitors in the website. Bounce rate is usually when the user goes to a different pages or site from that website. The bounce rate does vary from day to day such as average is 36.94%, according to the Google Analytic website.


2) Now look at the traffic sources report. What are the three sources of traffic and where has most of the traffic come from?

The three sources of traffic are Direct Traffic, Referring Sites and Search Engines. The most of the traffic comes from Direct Traffic.


3) What was the most popular web browser used to access the site?

Internet Explorer - Contribution - 47.77%



4) How many countries did visitors to Foliospaces come from and what were the top four countries?

Australia

United States

United Kingdom

Pakistan



5) Having clicked every possible link on my analytics, make a few comments on (a) What you can track, (b) What you can track over time and (c) What you can’t track.

What you can track:

· Visits

· Page views

· Time on site

· Bounce rate

· Traffic source

· List of countries that the user comes from

· User overview

What you can track over time

· Number of visits

· Number of times pages have been visited

· How long people spend on a page

· Number of countries which visit the website

· Bounce rate

What you can’t track

The gender of the user

· The direct location of the user

· Age of the user



6) what do the following terms mean? These are just a few, you may like to add some more and perhaps include them on the Moodle glossary.

High bounce rate:

How many times a user/person left the website after entering. Generally this means the website isn’t relevant and the user might not return to the website.


Key words:

In the context of the internet keywords are when searching for a website keywords allow the user to find a relevant website that contains the keywords which the user is looking for.



Average Page Depth:

Average page depth means on average the user visits pages on a site.

Click through rate:

Click through rate is when a user clicks “on an ad then divided by the number of times the ad is shown”



Click:

Click means pressing a button on a mouse.

Cookie:

Cookies are stored data such as small text files which is data about websites visited.



Impression:

Impression is viewing a website or looking at an advertisement.

Hyperlink:

A Hyperlink is a text or image that when a user/person clicks onto it the hyperlink takes then user directing to the website.

Navigation:


Navigation is when a person goes to a website through an Internet browser.

Page view:

Is when the Internet page is viewed.

Session

A session is how long the user is on the website for.

Unique Visitors (or Absolute Unique Visitors):

Unique visitor is when the website identifies the user using an IP address


URL:

This stands for Universal Resource Locator. This “identifies a file is on the Internet” 



Visitor:

A visitor is a user/person who visits a website



Visitor Session:

A visitor session is the amount of time a user/person spends on a website



Comparison-shopping:

To shop for bargains by comparing the prices of competing brands or stores